Consumer research is usually viewed in terms of a company’s
relationship with its consumers, specifically about its marketing and
product. But consumer research can prove valuable for other functions
like brand development.
Brands are ultimately a matter of public perception. Your brand is
not just the logo and colors, it is about how people...
Monday, 14 November 2016
Saturday, 12 November 2016
Top 6 Tips on Brand Building Strategy For Small Business
Brands are often seen as the domain of big businesses. Many small
entrepreneurs consider it unnecessary and often, unattainable. But this
is rather short-sighted and misinformed. Brands may be exclusive, but
they are not the domain of only one sector. Every business --...
Friday, 11 November 2016
How Marketing Research Services Can Help the Textile Industry
The textile industry is one of the largest Indian industry that provides employment to both skilled and unskilled labor in India. It is also one of the most rapidly developing industry. Booming trade has helped both the rural sector as well as the urban centers. In addition,...
